10-40 €Small, elegant, and full of history, the vermouth glass tells the story of one of Turin’s most authentic traditions: the ritual of the aperitif. In the city’s historic cafés, these glasses accompanied vermouth as early as the nineteenth century, when the Turin drink began conquering Europe. Vintage models, often decorated or bearing period logos, evoke the refined atmosphere of early twentieth-century bars. Bringing one home means recreating a typically Turin gesture: pour a vermouth, slow down, and share the moment.
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The vermouth glass is a small goblet or tumbler, often made of thin or decorated glass, designed to serve the famous aromatized wine born in Turin. Vintage models may feature engravings, historic logos of Piedmontese brands, or elegant shapes typical of the early decades of the twentieth century. Its small size reflects the traditional use of vermouth as an aperitif to be sipped slowly. It is a simple yet evocative object that immediately recalls the atmosphere of Turin’s historic cafés.
Vermouth from Turin is generally traced back to the late eighteenth century, when Antonio Benedetto Carpano began producing a wine aromatized with herbs and spices in the city center. During the nineteenth century the product spread rapidly, becoming a local specialty exported throughout Europe. With the growth of Turin’s cafés and aperitif culture, objects dedicated to its service also developed, including small specialized glasses. The models now considered vintage often date back to the first half of the twentieth century, when vermouth was an everyday presence in the city’s bars.
This small glass tells the story of Turin’s elegant cafés and urban social life. It carries the idea of the aperitif as a moment of meeting, born precisely in the Piedmontese city. It is an invitation to recreate at home a small Turin ritual: pour a vermouth, take your time, and share the moment.
Turin is considered the historic capital of vermouth, an aromatized drink created in the eighteenth century that became central to Italian aperitif culture. The small glass dedicated to this drink represents the social gesture of “having a vermouth,” an urban ritual that predates the modern spread of the aperitif. In the city’s historic cafés, vermouth was served precisely in small glasses, often accompanied by small snacks. The object therefore evokes not only a beverage but an entire tradition of urban conviviality.
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They are mainly found at antique markets and vintage shops in Turin, such as those in the Gran Balon or Porta Palazzo areas. Some wine shops and boutiques connected to vermouth culture sell reproductions or glasses inspired by historical models. Historic cafés and cocktail supply stores near the city center may also offer small sets dedicated to the aperitif.
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